Ukrainians significantly reduced consumption of Russian information content - poll

17:39 24 August Kyiv, Ukraine

In Ukraine, there is a sharp decrease in the level of consumption of Russian information content among Ukrainians. In particular, most of the respondents stopped listening to music and watching Russian TV series.

This is evidenced by the results of a survey by the sociological group "Rating".

It is noteworthy that more than 40% of the respondents stopped watching Russian TV series altogether, another quarter did not watch them before and do not watch them now.. In total, almost 70% have not watched Russian TV series over the past six months, and this figure, according to Rating, has tripled. Only 15% of the respondents continue to watch Russian TV series as before.

Before the start of the full-scale invasion, Russian TV series were most often watched by older women surveyed, residents of the East and South. Today, Russian TV series are watched more often by representatives of the middle generation and women..
More than 40% of the respondents stopped listening to Russian music altogether, another 18% did not listen before, and do not listen now. In total, almost 60% have not listened to Russian music over the past six months, and this figure has grown almost five times. Only a quarter continue to listen to Russian music as before.

Until February 24, young people and representatives of the middle generation, men listened to Russian music. Now representatives of young people, the middle generation and men differ significantly in the frequency of consumption (the nerd in these categories continue to listen to the music of Russian performers in the future).
The survey was conducted on August 17-18, 2022 among 1,000 respondents aged 18 and over in all regions, except for the temporarily occupied territories of Crimea and Donbass, as well as territories where there is no Ukrainian mobile communication at the time of the survey.